Some guy places a long distance call which is answered thusly:

“Filominakapeesi.” [Phonetically spelled]

“Umm, Bill? Bill in Chicago?”

“No, you’ve reached Fiji!”

And then they merrily chat anyway.

For a few years, long after that ad stopped running, whenever I would walk past a payphone that was ringing I would answer it “filominakapeesi!”

And if the other person asked for someone, “No, he’s not here- this is Fiji.”