Emeryville for me is a whole bunch of stores and a good movie theater. That’s about it. The bay street mall is kind of nice if you’re looking for that Southern-California-esque glitzy strip mall feel and lots of expensive stuff, and there’s good electronics stores everywhere…. but really, nothing else. Oh, there’s Pixar, but it’s not like you can go there on friday night and catch the latest in-dev movie. Well, maybe since my friend works there…

So it’s worth visiting if you want chain stores, chain restaurants, and chain movie theathers. It’s all prepackaged goodness.