Zingerman’s has been named Inc Magazine’s The Coolest Small Company in America. The sandwiches are $10-12, but after having one, you’re read to sell your soul for another. In New York, land of delis, the New York Times has written about Zingerman’s more than a dozen times. That should tell you something. My favorite is #23, Mary’s Commute. It’s chicken salad with pepper-encrusted bacon on challah bread. Yeah. Exactly.